Okay, Okay, hear me out here – I know it might be weird to think of your business as a bakery product, but I swear I’m heading somewhere good. Most people think of their business as a stationary, flat thing. I mean, business plans are built on paper, it can
Whew–running a virtual business is fucking rough sometimes. There are so many things on your plate at any given time. The stack, pile, interlock and sometimes make it feel like you will never get a break. But a lot of times–that overwhelm of the day to day makes us feel
Shit fucking happens–and we’re just along for the ride. The unnecessary pressure placed on each and every one of us to be MORE than what we are in that specific moment is unrealistic. And that is doubly (or more) so for neurodivergent entrepreneurs. Ignorant biz experts with no understanding of
Have you ever looked at your insta feed or website and wondered how the hell did your brand become synonymous with whatever the hell **waves at branding** this is? Everytime you look at it–it feels off. Something isn’t quite right and you need to know why. You’ve heard the term
When you start a business–it typically starts with the same three thing: Inspiration, passion, and drive. Those things can take you pretty far in your new business journey. It can build a site on SquareSpace or Wix, build a T-shirt shop on Shopify with the help of Printful or Printify,
My brand identity is often over simplified into two things, fonts and colors. When we simplify a brand down to those two things, we are missing so much of the science of business, the logic. All the beauty and creativity that happens in order to have a brand that actually
There’s a growing issue in the business world as more and more entrepreneurs join the self made club; and that is believing everything can be fixed with one task, one mission, one workflow, one funnel. And honestly, that’s not how it fucking works — there is NO single answer. Everything
The biggest thing we see in business marketing is the lack of delegation; and delegation is a beautiful and wonderful thing, if you have money and the emotional capacity for it. However, what people need to remember is that by delegating too early, you end up restricting your business in
Social Media–for a lot of people this is the most panic inducing place to show up. There is so much pressure to be “viral”, to post the “right thing”, to be someone you’re not. The anxiety, trepidation and full blown panic attacks are just not worth it. And I am
Are you starting a business? Super exciting right? Can’t wait to get your first clients, or customers through the door? Before all of that happens, THERE WILL BE CHAOS! Changes in markets, cultures, your health, global health can all shift your plan…but honestly, all that chaos in business is the
Hey there, friend! I’m Tristyn Sipsy, of Sipsy Ink. And I’m super pumped to be taking over the Molly Hicks blog to share some of my faaave tips for writing copy and content for your brand! So, buckle up, buttercup.Because here we go! Whether you’re writing a new email to
There is a serious flaw running rampant in the marketing world–and it’s hurting small businesses left and right. Sales Funnels. Now before you click off and determine I’ve gone batshit crazy–here me out. The concept of sorting through leads and helping them through your product line–that IS a thing. The
Drowning in lists. Head spinning with tasks for your business, for your kids, for your home. You’re trying to figure out how to balance 40 hours at work, getting some good sleep while still spending enough time with your family AND keeping up with all the adult tasks of maintaining
Having worked with entrepreneurs across every genre of business (I shit you not– sexuality coaches and shamans to inclusivity media for kids and ice cream–you name it, I’ve helped!) there is something that every business owner struggles with and that is perfectionism. Perfectionism seeps into our brains and latches on
Ever wonder how you get an email from me in the middle of the night after submitting an inquiry, or scheduling a discovery call? Well it all comes down to Dubsado. It’s the reason I can work when I’m in the bathtub, at the beach or even hunting Pokémon with
Our businesses are an extension of ourselves. This makes it critically important that we show up in a way that is in line with who we are as a person. That we are comfortable being ourselves in our business. So what does that mean? That means your values, your morals,
When the dopamine is high those amazing super awesome biz ideas start flying–amiright. Whether it’s daydreaming while cooking risotto–damn that takes a lot of time 🙄–folding laundry, or driving down the road–don’t judge, you know it’s true– the daydreams come and the brain gets flooded with all the biz ideas.
Recently while doing hashtag research I was scrolling through some “top” **eyeroll** business hashtags and whew–the messaging was intense and toxic as hell. The message at the heart of it all was the same–hustle mentality. Their messages screamed things like: stop being “selfish” and work harder, you’re aren’t doing enough,
Ever felt like your business has just hit a slump? It’s probably because you need a Brand Strategist to help you over this next hump in your business growth. One of the number one things that business owners need to admit to themselves is that they can’t do everything. There
It’s funny–what I’ve learned they past few years for my business has seriously prepared me for parenting. Let me start by stating–toddlers are both the hellspawn and THE most adorable things on this planet. I am not quite sure how this feat is achieved, but it’s the truth. We are
December is a great time to start planning your next year. And that includes your marketing plan. But instead of grabbing another generic content calendar from Pinterest, let’s get serious about your marketing plan for 2022 and actually make social media marketing (aka FREE marketing) work for you. What you
People don’t always know how to express the design you envision. At the very least, it isn’t in a way that actually helps the designer understand what they are really wanting to do or can be close to copyright infringement. You see bits and pieces of things that you like
When it comes to running a business full time, being a mom, and being a partner in a relationship, there are a lot of hats, a lot of stress, and never enough time in the day. Being a working mom isn’t the easiest thing in the world. I have done some
So you’re ready to move from one on one services to a one to many philosophy. And you dreamed up this big, beautiful program filled with modules, courses, and group coaching, or whatever floats your fancy. But when it comes time to sell this, if you haven’t thought about your
As an entrepreneur you are constantly bombarded with shoulds, musts and “you’ve got to’s…” on a daily basis from everywhere. Other entrepreneurs, your partner, even your friends–the “advice” just never seems to end. But let’s have a little honest talk for a moment about authenticity in business. You see, the
Have you ever been scrolling on social media and thought? I feel like I’ve seent his graphic before? Or maybe you skipped right over a post because everything about it seemed like “been there, seen that”. That may have been the case…but the more likely culprit? The Canva Template Curse.
Hey there entrepreneur, congratulations! You’ve done it. You’ve built a business that is growing and now you’re realizing that money is coming in, expectations are growing, people are depending on you and frankly…you’ve run out of time. Fuck! Now what do you do? Well once you’ve given yourself a healthy
So you’re starting a podcast, friend, I am so proud of you! That’s a big undertaking. Believe me I know, because I not only help other people just like you launch their podcasts with the help of my podcast expert buddies at Podcast Power Academy, but I’m launching my own
Your brand isn’t just a cold mechanic money making business with no heart. I mean do you make money? I certainly hope so, but it’s MORE than a money maker. It’s a small business filled with passion and values that are represented is a representation of what you want to
Let me guess, you’ve been hearing people talk about “workflows” and “systems” and your googling and pinteresting led you down a rabbit hole of uncertainty that left you feeling like you’re getting ahead of yourself. And honestly, when it comes to systems and workflows, one of the most common things
Well, I can finally say that 2020 is behind me. Holy hell balls, that year was…well…something. there really are no words to describe what we experienced as a planet. There were ups and downs, and everything in between. But as I weigh the lovely and the ugly, amongst it all
Booking a new client is always super exciting! Whether it’s your first or your 791st they all are so important to you. You want them to enjoy the time they spend with you, but experience has shown you that you still need to establish some boundaries. Your clients will appreciate
When you first launch your biz you are all about the creative side of things. Painting, sewing, designing doesn’t matter it’s your passion and you love it. Your first clients were probably your closest friends and family. Now let’s not even talk about how much money you made because let’s
As a cisgendered bisexual, I used to take inclusivity for granted. Not intentionally mind you, but because I tend to blend into the crowd and people never even know that I am part of the LGBTQ+ community. I mean I am married to a cisgendered heterosexual man, we have a
Before starting my business, I was in the corporate realm (and before that the US Air Force) specializing in workflow and program development. All that gobledy gook essentially means I would make step by step processes to help departments run more smoothly. In other words improve the client experience. So,
A lot of people are saying the same thing about Dubsado–it’s a beast! As a result many shy away from this amazing and powerful CRM. So I am here to tell you that the shear power and customization options within Dubsado will elevate your client experience. Add to that the
Email marketing means you need software–which can be tricky for a lot of creatives. These email marketing systems practically require you to be tech-savvy and not all entrepreneurs falls in that boat. So having an intuitive email marketing system that actually works the way you think can be an epic biz changer. After
